Personalized marketing is key to building customer relationships. So why aren’t more brands delivering it? Customers are less brand loyal than ever and will readily change to companies who provide them with a better experience. A recent Salesforce survey found…
In July 2021, Salesforce completed its acquisition of Slack, bringing the robust business communications platform into the world of Salesforce products. Because of this exciting venture, sales support materials for Slack are now available to the Salesforce partner ecosystem. Slack…
Since the onset of the pandemic in early 2020, the retail industry has witnessed widespread disruption. Retailers had to shift entire business models overnight while dealing with unpredictable changes in the supply chain, merchandising, and store operations. In the aftermath…